AUTHOR: TOBES


AI, GEO, AND THE FUTURE OF SEARCH.

AI is reshaping search. See how GEO can protect your traffic and boost visibility in AI Overviews and large language models like ChatGPT

SEARCH ENGINE OPTIMIZATION: INSOURCE OR OUTSOURCE?

Are you looking to offer more services to your clients? Learn whether you should build an in-house SEO team or to outsource these services

SHOULD YOU UPGRADE YOUR SITE TO WORDPRESS 6.1?

Many developers are wondering, is it even worth it to upgrade to WordPress 6.1? My answoer is...

GOOGLE'S HELPFUL CONTENT UPDATE

Don't curtail your clients' keyword rankings by crafting crummy, crappy content.

HOW TO REDUCE SPAM FORM SUBMISSIONS FOR YOUR CLIENTS

Do your clients complain about spammy contact form submissions? Mine do. But I figured out an easy way to reduce spammy submissions.

OUR STATEMENT TO OUR CUSTOMERS ABOUT GA4

Google Analytics is changing, and that has created a whole bunch of urgent work. This statement is to let our clients know that the Longtail Dragon team is on top of it.

LONGTAIL DRAGON’S MISSION AND VALUES

Why we exist, what we're here to do, and how we hope to do it.

ALL THINGS SEO (MONARCH SOCIAL PODCAST)

In this interview, Tobes discusses how he got started in SEO, as well as several misconceptions about SEO and its future in the digital marketing space.

HOW TO DO SEO FOR SMALL BUSINESS

This blog post was derived from an episode of The Inventive Journey Podcast with Devin Miller, where I appeared as a guest to discuss how to do SEO as a small business.

WHAT IS A HIGH-QUALITY BACKLINK AND WHY DOES IT MATTER?

This post discusses what backlinks are, what makes a link high quality vs low quality, and how they impact SEO outcomes.